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PAID / GOOGLE APP CAMPAIGNS

Google App Campaign management.
See the signal. Act with context.

Bring Google Ads campaign performance, conversion goals, and geographic evidence into the same workspace as your wider app growth work.

Campaign & geo reportingBudget and bidding controlsGuarded changes & audit history
kroosr / DaylightSAMPLE DATA

Google App Campaigns · market review

Markets in view12One app · sample data
Google App Campaigns · illustrative workstream
MarketInstallsCost / install
United States1,284$1.46
United Kingdom642$1.21
Germany516$1.38
Confirm the supported campaign change before applying it

Illustrative preview. App names, metrics, and project states are sample data.

BUILT FOR THE WORK YOU ACTUALLY DO

What you can do with
Google App Campaigns in kroosr.

A dedicated paid workflow, connected to your wider app portfolio.

01

Keep campaigns and conversion goals in view

Connect your Google Ads account and review app campaigns, performance metrics, and conversion actions in a dedicated workspace.

02

Inspect performance by geography

Compare market-level evidence and location targeting to understand where your acquisition strategy needs a closer review.

03

Manage budgets and campaign status

Prepare supported daily budget and campaign status changes with safeguards and current-value checks.

04

Adjust supported bidding targets

Review target CPA and target ROAS changes where the campaign’s bidding strategy supports them. Unsupported strategies remain visible without promising editable targets.

05

Use analysis to prepare your next change

Use the campaign analysis workflow to inspect evidence and prepare a supported action for review.

06

Follow the audit trail

Trace campaign changes and confirmed readbacks alongside the evidence that informed each decision.

A CONNECTED WAY TO WORK

From the first check
to the next useful action.

  1. 01

    Connect Google Ads

    Choose the account and bring campaign, conversion, and geographic evidence into the workspace.

  2. 02

    Compare opportunities

    Inspect campaign and market performance before choosing a supported budget or bidding action.

  3. 03

    Review the change

    Apply configured safeguards and check the recorded outcome in the audit trail.

A FEW USEFUL ANSWERS

Google App Campaigns
questions, answered.

Can I change every Google Ads bidding strategy?

Editable targets depend on the campaign’s strategy and the supported Google Ads operations. kroosr exposes target CPA or target ROAS controls only where supported.

Can I manage Apple Ads here too?

Yes. Apple Search Ads has its own dedicated management workflow within the same app growth platform.

CONNECTED WORKFLOWS

Give this work
the rest of the picture.

Apple Search Ads

Bulk bids, Max Conversion & user value

Creative Studio

Screenshots, concepts & localization

kroosr Chat

Questions, evidence & follow-up work

YOUR NEXT GROWTH CHAPTER

Bring your app.
Bring the next ambition.

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